Krea is an AI image tool for designers. Lapis is an AI ad platform that generates complete, multi-platform campaigns in under three minutes.
Create your first ad
Lapis
Text prompt to finished ad campaigns across multiple platforms. Copy, creative, sizing, forecasting, and competitor intelligence all built in.
Krea
Generate standalone images with real-time rendering and LoRA training. No ad formats, no ad copy, no platform integrations, no performance analytics.
Trusted by 1,500+ marketing teams including
Krea generates images for creative professionals. Lapis generates complete ad campaigns with copy, sizing, forecasting, and intelligence tools that Krea does not offer.
Krea generates standalone images with no advertising context. Lapis produces complete ads with headlines, body copy, CTAs, and platform-specific formatting in one step.
Krea has no concept of ad formats. Lapis auto-generates ads for Meta, Google, Reddit, LinkedIn, and ChatGPT with 15+ format variations from a single prompt.
Krea produces images only. Lapis generates headlines, body copy, and calls to action alongside every creative, all tailored to your audience and campaign goal.
Krea has no concept of ad performance. Lapis forecasts specific CTR, engagement, and conversion rates before you commit any budget to a campaign.
Krea has no competitive intelligence features. Lapis monitors up to 20 competitors' ad creatives and strategies, integrated directly into your ad workflow.
Krea offers LoRA training for visual consistency, but it requires uploading training images and waiting hours. Lapis crawls your website and extracts your full brand identity in seconds.
Krea generates images for designers. Lapis generates complete ad campaigns with intelligence tools Krea does not have.
Lapis | Krea |
|---|---|
Included: Complete ad campaign generation | Not included: Complete ad campaign generation |
Included: Ad copy generation (headlines, CTAs, body) | Not included: Ad copy generation (headlines, CTAs, body) |
Included: Ad format presets (15+ formats, multi-platform) | Not included: Ad format presets (15+ formats, multi-platform) |
Included: Performance forecasting (CTR, engagement, conversions) | Not included: Performance forecasting (CTR, engagement, conversions) |
Included: Automatic brand detection (website crawl) | Not included: Automatic brand detection (website crawl) |
Included: Natural language editing (Campaign Studio) | Not included: Natural language editing (Campaign Studio) |
Included: Competitor ad tracking | Not included: Competitor ad tracking |
Included: Web analytics | Not included: Web analytics |
Included: Product catalog import (Shopify, Amazon) | Not included: Product catalog import (Shopify, Amazon) |
Included: Multilingual support (15+ languages) | Not included: Multilingual support (15+ languages) |
Included: Audience persona targeting | Not included: Audience persona targeting |
Not included: Real-time image generation | Included: Real-time image generation |
Not included: LoRA custom model training | Included: LoRA custom model training |
Not included: Image upscaling and style transfer | Included: Image upscaling and style transfer |
Creating ads with Lapis
Making an ad with Krea
Krea generates images. Lapis generates complete ad campaigns (copy, creative, sizing, and targeting) from a single text prompt. The output is ready to publish, not a starting point for more work.
Performance forecasting, competitor tracking, web analytics, and NL editing are part of every Lapis campaign. Krea has no ad intelligence features because it is not an ad tool.
Lapis auto-generates ads for Meta, Google, Reddit, LinkedIn, and ChatGPT with 15+ format variations. Krea generates a single image that you would need to manually format for each platform.
if you need to...
if you need to...
Some teams use both: Krea for creative exploration and image generation, Lapis for turning ideas into platform-ready ad campaigns with performance intelligence.
Share your website. Lapis generates complete ad campaigns across multiple platforms in under three minutes.
